Keep Customers Informed: Update Your Business’s Holiday Hours

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The holiday season is a busy time for both businesses and customers. Shoppers are looking for the perfect gift, families are planning outings, and everyone is adjusting their schedules to accommodate the season. As a business owner, one of the simplest yet most impactful things you can do is ensure your customers know when you’re open. This is where updating your holiday hours comes in. 

Why Updating Your Hours Matters

When customers search for your business online, they rely on accurate information to plan their visits. If your holiday hours aren’t up to date, it can lead to confusion, missed opportunities, and potentially frustrated customers. Updating your hours ensures your business is visible, accessible, and ready to meet customer needs during the busy holiday season.

Google’s tools make it simple to update your hours on platforms like Google Search and Google Maps, so customers can find your latest information quickly. It’s easier than ever to manage these updates and keep your business running smoothly.

Tips for Updating Holiday Hours

  1. Start Early: Update your holiday hours at least a few weeks in advance to give customers plenty of time to plan.
  2. Double-Check Accuracy: Ensure all listed hours are correct, including any closures or extended hours.
  3. Add Special Details: If you’re offering seasonal promotions or events, include these in your updates to attract more customers.
  4. Use Google My Business: Log in to your Google Business Profile to edit your hours and make changes visible across Google Search and Maps instantly.
  5. Spread the Word: Share your updated hours on your website, social media, and email newsletters to reach as many customers as possible.

The Chamber understands that the holiday season is a crucial time for businesses to thrive. By partnering with Google, we’re ensuring our local business community has access to the tools and knowledge needed to succeed. Updating your holiday hours is a small step that can make a big difference, helping you connect with customers and maximize your holiday sales.

If you’d like assistance with updating your holiday hours or have questions about other ways to enhance your digital presence, don’t hesitate to reach out. Check our community calendar and blog for upcoming training sessions or contact us directly for support by emailing info@masonchamber.com or calling (360) 426-2021.